BASIS - The British Association for Sustainable Sport

In The Spotlight: Extreme E

 

 

BASIS 2023 Award Winner Series 

With less than 12 weeks to go until the 2024 BASIS Awards at the All England Lawn Tennis Club, we look back at what recognition at the 2023 awards meant to Extreme E, the first sport built out of concern for the climate crisis.

Extreme E’s goal is to use electric racing to highlight remote environments under threat of climate change issues, and to encourage us all to take positive action to protect our planet’s future.

The pioneering series won two prestigious 2023 accolades 2023: the Strategic Leadership Award, with the Rising Star Award going to Extreme E’s Social Impact and Fan Engagement Strategist, Naganethra Reddy.

Strategic Leadership

Judges recognised Extreme E’s efforts to deliver a positive impact on sport, the environment and the local community, highlighting the Hydro X Prix in Scotland held at the former Glenmuckloch opencast coal mine site earlier in the year.

On receiving the award, Ali Russell, Extreme E’s Managing Director, said:

“I am thrilled that Extreme E has received such fantastic recognition at this year’s BASIS Sustainable Sports Awards.

“Extreme E is committed to driving positive action and environmental change, and receiving the BASIS Strategic Leadership award from our peers is a really special feeling. It gives us confidence in the direction we are travelling in to achieve our environmental and sustainability goals, so it is a proud moment for everybody involved in our series.

“I am also delighted that Naganethra has been recognised as this year’s BASIS Rising Star,” Russell continued. “Naganethra’s passion not just for Extreme E but driving positive action has been evident since she first joined the championship, and to receive the Rising Star Award for her efforts so far is richly deserved.”

Rising Star

Naganethra Reddy joined Extreme E as Social Impact and Fan Engagement Strategist in February 2023 and was recognised for playing a crucial role in delivering the series’ Legacy Programmes, as well as its environmental initiatives both on and off track.

On receiving the award, Naganethra said:

“I am deeply grateful for the recognition from BASIS and trust extended to me by the entire Extreme E team. Working for a purpose-driven organisation like Extreme E is not just a source of pride but also a true calling.

“On a personal note, relocating from one country to another marked a profound chapter in my life – a journey of starting anew from scratch. This recognition prompts me to reflect on that journey – the challenges, the value of honesty, and the power of authenticity. I hope to inspire others like me, encouraging them to pursue their passions with unwavering determination.

“I feel incredibly fortunate to collaborate with dedicated individuals at Extreme E who inspire and support me daily. Their trust acts as a driving force, compelling me to give my best and make meaningful contributions. Thank you for believing in me.”

What The Awards Mean

BASIS awards are earned by committed and impactful work to help sport rise to the challenge of our times and, through sport, inspire people to do the same. There are countless examples of that commitment and impact across our sector which the 2024 awards aim to celebrate. 

Recognition at the awards helps to celebrate, elevate and motivate teams, and build the credibility of organisations in environmental action. 

How to Enter

With three new categories and a range of awards covering everything from carbon reduction and biodiversity to leadership, partnership and community impact, there is something for everyone. The awards are completely free to enter, open until the end of August, nominations of all shapes and sizes are welcome, and there is no limit to the number of submissions you can make. 

Enter Here

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